what are the trends of music today?
- Thread starter luka
- Start date
linebaugh
Well-known member
The argument for rock music's future worth will always be the live show. Its the easiest genre to put together a compelling live performance with.
Mr. Tea
Let's Talk About Ceps
I read somewhere that this was largely due to an extremely obscure but also extremely influential British auteur called Sid Viscous.
version
Well-known member
How important is streaming at Supernature?
“It’s the core focus for us, it’s the thing we build our artists businesses around. I’ve always focused on helping an artist not to get the big pay cheque, but to get a consistent income. The thing with streaming is, it’s not like physical products or even MP3 downloads, the model keeps going. You put an album out and, yes, you’ll get a spike initially, or you might get a single that will maybe spike later on in the process, but when all is said and done, a couple of years down the line, those tracks or that project will have settled to a consistent daily number of streams. That allows you to make quite accurate forecasts about income over time. As I begun to realise that, I started to think, ‘This is the way to create consistent predictable income for artists’, so I started to double down on that.”
How exactly?
“By making every effort to preserve as much of that income as possible for the artist, that’s why we set up our in-house distribution capability. Once you can get an artist up to a point where they’re doing enough streams a month – of music they own the rights to – to earn a modest salary, that’s the basis for everything and that income just rolls. So there’s never a worry about where the next cheque’s coming from. It’s never going to be about doing shows because you need to pay the rent. I’m talking about ground level artists, if you can get streaming income to a point where it’s putting a couple of grand in your pocket every month, which only takes – and it sounds like a large figure – say 750,000 streams a month, then you can think, ‘What do I want to create?’"
How straightforward is that to enact?
“It’s a case of moving and putting music out consistently. You want to strike a balance, you don’t want to just chuck out a song every week with no quality control, but it is a fact that the more music you release, the quicker your base level of streams and therefore earnings will rise. I’m always encouraging artists. A lot of artists strive for perfection and I think that that’s a mistake that can slow artists down to a crawl at a point where, actually, putting the next project out a year after the previous one that did quite well would be the best move. It keeps people connected to you. An artist’s audience wants to be along for the ride, they’re not waiting for the masterpiece, they just want to connect with the artist.”
“It’s the core focus for us, it’s the thing we build our artists businesses around. I’ve always focused on helping an artist not to get the big pay cheque, but to get a consistent income. The thing with streaming is, it’s not like physical products or even MP3 downloads, the model keeps going. You put an album out and, yes, you’ll get a spike initially, or you might get a single that will maybe spike later on in the process, but when all is said and done, a couple of years down the line, those tracks or that project will have settled to a consistent daily number of streams. That allows you to make quite accurate forecasts about income over time. As I begun to realise that, I started to think, ‘This is the way to create consistent predictable income for artists’, so I started to double down on that.”
How exactly?
“By making every effort to preserve as much of that income as possible for the artist, that’s why we set up our in-house distribution capability. Once you can get an artist up to a point where they’re doing enough streams a month – of music they own the rights to – to earn a modest salary, that’s the basis for everything and that income just rolls. So there’s never a worry about where the next cheque’s coming from. It’s never going to be about doing shows because you need to pay the rent. I’m talking about ground level artists, if you can get streaming income to a point where it’s putting a couple of grand in your pocket every month, which only takes – and it sounds like a large figure – say 750,000 streams a month, then you can think, ‘What do I want to create?’"
How straightforward is that to enact?
“It’s a case of moving and putting music out consistently. You want to strike a balance, you don’t want to just chuck out a song every week with no quality control, but it is a fact that the more music you release, the quicker your base level of streams and therefore earnings will rise. I’m always encouraging artists. A lot of artists strive for perfection and I think that that’s a mistake that can slow artists down to a crawl at a point where, actually, putting the next project out a year after the previous one that did quite well would be the best move. It keeps people connected to you. An artist’s audience wants to be along for the ride, they’re not waiting for the masterpiece, they just want to connect with the artist.”
IdleRich
IdleRich
I really like Bandcamp for finding new stuff and so on. I find it quite difficult to navigate but it's fun to buy stuff off in a way that other places somehow aren't.
I think I mentioned before that our new forthcoming super exciting label will be releasing its first record basically through bandcamp (It should have come out by now but, for all of you guys who are dying with anticipation, it was delayed and delayed again by Covid - got piles of em in the spare room but the date for release is now pencilled in for 9th October I think, with the idea that maybe the artist can do live shows in support of it around that time. If anyone has any tips for promoting via bandcamp, or basically any ideas at all on how to sell a record please tell me).
Anyway, whenever I drive I tend to put on the radio and listen to the trends of the moment... which mainly seem to consist of incredibly wimpy whiney stuff. Not sure what it is that makes this sound so big right now... you could argue it was some kind of non-threatening response to Me Too I guess.
I think I mentioned before that our new forthcoming super exciting label will be releasing its first record basically through bandcamp (It should have come out by now but, for all of you guys who are dying with anticipation, it was delayed and delayed again by Covid - got piles of em in the spare room but the date for release is now pencilled in for 9th October I think, with the idea that maybe the artist can do live shows in support of it around that time. If anyone has any tips for promoting via bandcamp, or basically any ideas at all on how to sell a record please tell me).
Anyway, whenever I drive I tend to put on the radio and listen to the trends of the moment... which mainly seem to consist of incredibly wimpy whiney stuff. Not sure what it is that makes this sound so big right now... you could argue it was some kind of non-threatening response to Me Too I guess.