Every single from this album is trash, the album tracks will be trash, the deep cuts will be trash, Drake is making money, Skepta was clearly never dropped from the label that encouraged him to make top 40 aspirational rap singles. This will do 17 thousand album sales, all of which Drake will make profit off of, and then BBK will be let go two years from now when Drake has the ability to veto singles and all their buzz is squandered.
"Hahahah, oh no... Skeppy... Big bruv *chortle* That's not viable. Can you do this song with Rita Ora? Its a MAD TING *cackle giggle* Oh my goodness!"
Its becoming a puppet figure of power for corporate figures like Drake to milk him for his 'cool' and any off-chance of financial reward. If its a deal for the whole roster Wiley's safe, but JME's career is now regally fucked thanks to his brother's stupid need to try and be a star when he isn't frankly talented enough, nor has the right sense of career. Thank god nobody gives a fuck about Frisco or Jammer or it'd be a downright tragedy.
At the end of the day though, Skepta doesn't make good music, and he barely makes grime, so #whocares.